A Whole New Look

           

Hello!

New Look is British fashion brand that is known for its affordability and great women's wear. However, did you know that they also have menswear too? No? not surprising as this isn't a well known fact but that is about to change!

On a recent visit to a New Look store in Meadowhall in Sheffield I was shown around the new men's range and their new approach to men's fashion. The brand is predominantly a women's fashion retailer with a huge shoe range. I mean, its epic. After going around the range, learning and loving, it shocked me why people aren't aware of this and why it isn't as popular as I think it should be. Then I started to think back to when I used to visit New Look when I was around 13 and I can remember the range of men's fashion available being very mix matched. The yester year of fashion for the brand is gone now with a full on amazing collection of amazing fashion.

I was amazed be the growth of the men's department and I was so excited to see that the store has looked and dedicated time to the range. A real passion came through as we chatted about everything from the past, how men shop, my thoughts and their plans for the future. The thought of shop by trend and I love that each trend has a different guy name. Such as Alex for the Vinyl "fashion forward" trend, Jack for the Sports trend and Tom for Geek Chic. After plenty of notes being made it was time for the really fun bit! The try on! I asked Alex, the Men's wear Expert at New Look Meadowhall, to choose some pieces from the range that he liked and thought would look good together and I would then try them on and we could take some photos.

The rail of clothes emerged and it looked fab from the get go. We took the rail to the dressing room and the clothes really started to show themselves off. The quality and the fit of these clothes has really sky rocketed from my experience in the past. In a matter of fact I was originally wearing black super skinny jeans anyway that day and Alex had picked a pair out for me to try on and they fitted even better than mine did! Not to mention the stunning fit of everything else on that rail! I bought he two scarfs you see in the photo's. Worn them every day since!

I think I've covered the fantastic quality, fit and range that the store offers but what I would also like to day is the amazing, un-beatable customer service I was given during my visit. With big smiles, warm welcomes and a "nothing is too  much trouble" approach, the team made me feel so welcome and even part of the New Look family. All of them were also very stylish too. After being treated like a king for a good few hours and having a great chat with everyone I can see amazing things happening with the New Look men's range. I know where I'm going when pay day comes! Not to mention Christmas!

Here's the photos from the day. Check out the Meadowhall Sheffield store today! I can guarantee you'll be very happy you did. Remember, to "Always Be Classic".

#NewLook #Meadowhall #Sheffield

See you next time!

Once Upon A Time

Hello everybody!!

Fashion is a fairytale. A land where you become a different character everyday and be as extravagant as you like. This fairytale became even more real when Dolce and Gabbana revealed their Fall 2014/15 collection! 

Each time Dolce and Gabbana show their collections certain ideas of what the collection will look like naturally come to mind when we think of the major fashion house. Sexy, bejewelled and sophisticated to the max. All true again from the brand and yet again they didn't disappoint! This was one of my favourite shows from the brand. Amazing. Stunning an as hot as Milan! 

Bejewelled garments, red riding hood inspired cloaks and flats! Flats! Woodland animals and major textiles featured in the collection.  Stunning. 

Fashion Takes a Look On Society

Hi everyone!

In todays society everything is fast paced. Social media is the new, easiest and biggest way to connect to people and nowadays people are often juggling around 3 things at once. With money being tight meaning people purses and wallets are tighter than ever fashion needed to take a stand to keep people interested in buying products.

Since the 2000's branding on garments has been massive and designers have taken to this to make clothing sell. Back in the good old days garments didn't have large branded logo's on to make people pay attention. Back then clothing stood for itself. The pure beauty of the clothing made enough of a statement. However, I digress, times are different now and people love seeing brands. The world is full of them! Coca Cola is recognised by 98% of the worlds population! People love to show off what brands they have on, often these are the brands that have a little bigger price tags. This is the reason people love to show them off, show what they've paid and how much money they can afford to pay for luxuries such as fashion.

This season Jeremy Scott for Moschino took this to another level with branded fashion. For their Fall 2014 show the brand took inspirations from major recognised brands such as McDonalds and SpongeBob! Fun, loud and wacky all spring to mind when I think of this show. The looks literally spoke for themselves, colours, logos and accessories all shouting what brand the looks inspiration was. Dresses with the McDonalds Golden Arch on them, black boots, skirts etc with large gold Moschino straps and even coats with a big Spongebob face smiling at you! This has to be the most fun fashion show I've seen for a long time! Definitely check this out! The looks may seem very loud but if we look at the pieces separately then these could look stunning paired with simple garments.

This was the brands way to look at hat society is. Since life is so branded we may as well dress as the brands we love. Fast fashion. Fast and branded just like life.


Check out the video here: https://www.youtube.com/watch?v=j6FDYGNOXtQ

See you next time!

The First

Hello again!

Hope everyone has had a great weekend and that going back to work isn't too bad! With this blog post I want to give you all an update and a look in to the latest collection being designed here at Ryan Pilkington!

Recently with orders being placed for evening wear I have had opportunities to look more into one of my favourite parts of the fashion world. Evening wear and haute couture. Designers like Elie Saab are my favourites. Always stunning, feminine and classic. I love seeing the details, the silhouettes and fabrics. As you'll soon find out "classic is my favourite word".

 

"Classic is my favourite word"

I wanted to use this information and growing interest a little more and design a small capsule collection of 8 looks and this would become the first collection officially designed for the Ryan Pilkington brand/business! Very exciting! With the collection, that's in the works now, I wanted to design looks that are classic, unique and sexy. It's no secret that the colour black is like the sword in the stone for fashion. Loved by all, this colour is the main colour for the collection. Dark, mysterious, intriguing and sexy this colour said everything I wanted with this collection.

Along the silhouette lines fort he collection I wanted simple elegance. No fussiness, nothing that was overworked or too flashy. This collection is more a celebration and a look into simplicity. The form of the female body and the classic chicness of letting just the shape of the woman and the fall of the fabric  do the talking. No distractions. Following along with those key points for the collection in mind I thought of fabrics. Silk is classic, falls beautifully and slides on the skin. This was the first obvious choice and then came lace. Lace is a cheeky fabric I find. The idea that your still wearing a piece of fabric however around 80% of it is sheer. Covered but exposed at the same time. Add black, silk and lace together and this is the foundations for the Black Classics Collection by Ryan Pilkington.

Check out the looks so far and find out more information along with new looks and more on the official Facebook page for Ryan Pilkington

https://www.facebook.com/pages/Ryan-Pilkington/1586243024937075

A Nude Summer

Nude is a trend that comes and goes every year but never fails to become a major hit. It's easily wearable and simple to do. No fuss. Nude has been seen at the Burberry S/S 2013 show in garments such as crop jackets and dresses. It's a classic trend. Easily worn from day to night, from office to drinks. Tones such as blush, pinks and skin tone colours are key for this trend. Wear form fitting dresses to give the illusion of wearing nothing at all. Cheeky. It's easy wear because nude doesn't need a lot of work. The idea is that your supposed to be as naked as possible with out at illy being naked so minimal accessories are needed.

If your not wanting to wear nude coloured garments then why not try having a nude bag or an amazing pair of nude coloured shoes. For shoes, a high court shoe is best. If you can walk in platforms then this is also best. This is because the nude court shoe will give the illusion of longer legs with them being a close colour to your natural skin tone and because of the style of shoe. Perfect. If your wanting a very sophisticated look then try wearing a pair of nude leather gloves. Short or long these will look stunning. These are also practical too, just in case the rain makes a visit to the good old British summer.